The Network She'd Been Sitting On for Years
Jessica graduated from Northwestern five years ago. She'd connected with a few classmates on LinkedIn, but mostly let her alumni network gather dust. When she started job searching, she applied to dozens of roles online and heard nothing back.
Then a former professor suggested: "Have you reached out to Northwestern alums at these companies?"
She hadn't. Within two weeks of tapping into her linkedin alumni networking strategy, she had three informational interviews, two referrals, and one job offer. All from people who shared her undergraduate experience—people who were predisposed to help simply because they'd walked the same campus.
Your alma mater isn't just a line on your resume. It's a built-in network of thousands of professionals who share a common bond—and LinkedIn makes it ridiculously easy to activate.
Why Alumni Networks Are LinkedIn's Most Underutilized Asset
Alumni connections have three massive advantages over cold outreach:
The Alumni Advantage
- Instant credibility: Shared educational experience creates immediate trust and affinity
- Higher response rates: Alumni are 3-5x more likely to respond than random connections
- Natural conversation starters: Shared professors, campus memories, traditions—built-in rapport
The psychology: People help those who remind them of themselves. Alumni relationships trigger "in-group bias"—we favor people we perceive as part of our tribe. Your school is a tribe.
Yet most professionals never systematically leverage this advantage. They treat LinkedIn's alumni tool like a curiosity, not a career accelerant.
How to Find Alumni on LinkedIn (The Right Way)
Method 1: LinkedIn's Alumni Tool
How to access it:
- Go to your school's LinkedIn page
- Click "See alumni" (or search "[School Name] alumni" in LinkedIn search)
- Filter by: Location, Company, Industry, What they do, When they attended
Strategic filters to use:
- Target companies: Find alums at companies you want to work for
- Your industry + location: Identify local professionals in your field
- Hiring roles: Search for alumni in recruiting, HR, or department head roles
- Career pivots: Find people who made the transition you're considering
- Recent grads: Connect with those 1-5 years ahead of you (most willing to help)
- "[School Name]" + [Company/Role/Industry]
- Use 2nd-degree filter to find alumni one connection away
- Filter by current company to see all alumni at a target employer
- "University of Michigan" + "Product Manager" + "San Francisco"
- "Stanford" + "Google" (to find all Stanford alums at Google)
- "Penn State" + "Marketing Director" (to find senior alumni who can hire)
- Lead with the shared experience: Reference your school in the first sentence
- Be specific about context: Why this person? Why now? What's the connection?
- Make small, specific asks: 15-minute call, not "pick your brain" or "get me a job"
- Thank them for their time
- Share a brief connection to the school (favorite professor, campus memory, recent news)
- "I graduated in [year]—were you there during [event/era]?"
- "How did you decide to transition from [X] to [Y]?"
- "What surprised you most about working at [Company]?"
- "If you were starting in [field] today, what would you focus on learning?"
- "What skills have been most valuable in your career?"
- Ask follow-up questions based on their answers
- Take notes (tell them you're taking notes—it shows you value their insights)
- Don't monopolize time talking about yourself
- "This has been incredibly helpful—thank you so much"
- Ask: "Is there anyone else you'd recommend I speak with?"
- Offer value: "If I can ever return the favor or help with [something], please let me know"
- Follow up within 24 hours with a thank-you message
- Job postings: Alumni often post opportunities to the group first
- Warm introductions: Ask group members for intros to people at target companies
- Visibility: Post your own updates, achievements, and asks
- Content engagement: Comment on discussions to build recognition
- Graduate school: MBA, Master's, PhD programs
- Professional certifications: CFA, PMP, Bar associations
- Boot camps and training programs: Coding boot camps, leadership programs
- Executive education: Short programs at business schools
- Study abroad programs: Semester/year abroad cohorts
- Tag by graduation year: "Northwestern 2018" makes cohort tracking easy
- Track conversations: Remember what you discussed in that alumni call 6 months ago
- Set reminders: Follow up with alumni contacts periodically
- Map connections: See which alumni can intro you to others
- Store outcomes: Note who referred you, who offered advice, who to thank later
Method 2: Advanced LinkedIn Search
Search syntax: In LinkedIn search, use:
Example searches:
The Alumni Outreach Framework
You've found relevant alumni. Now how do you reach out without being weird or transactional?
The 3 Principles of Alumni Outreach
Template 1: The Career Advice Request
When to use: You're exploring a career path they've taken.
Hi [Name],
Fellow [School] alum here (class of [year])! I came across your profile while researching [industry/role] and was impressed by your journey from [their early role] to [current role].
I'm currently [your situation: considering a move into X, exploring Y, etc.] and would love to hear about your experience making a similar transition. Would you be open to a brief 15-minute call?
I know [School] grads are busy, so no pressure—but I'd really appreciate the perspective. Go [mascot/team name]!
Best,
[Your name]
Class of [year]
Template 2: The Company-Specific Inquiry
When to use: They work at a company you're targeting.
Hi [Name],
I'm a [School] alum (class of [year]) and noticed you're at [Company]. I'm really interested in [specific aspect of the company] and thought it would be valuable to get an insider's perspective from a fellow [mascot].
Would you be open to a quick 15-minute call? I'd love to hear about your experience there and what drew you to [Company].
Appreciate you considering—always great to connect with [School] network!
Best,
[Your name]
Class of [year]
Template 3: The Job Referral Request (Advanced)
When to use: There's a specific open role you want to be referred for.
Hi [Name],
Fellow [School] grad here (class of [year]). I saw that [Company] is hiring for [specific role] and noticed you're on the [relevant team].
I have [X years] experience in [relevant field] and recently [relevant achievement]. I'm genuinely excited about this role because [specific reason related to the company/role].
Would you be open to a brief conversation about the role? I'd love to learn more about what the team is working on—and if it seems like a fit, I'd be grateful for a referral.
I know fellow [School] alums are always willing to help each other out. Thanks for considering!
Best,
[Your name]
Class of [year]
Template 4: The Recent Grad to Experienced Alumni
When to use: You're early career reaching out to someone senior.
Hi [Name],
I'm a recent [School] grad (class of [year]) and came across your profile while exploring careers in [their field]. Your path from [early experience] to [current impressive role] is exactly the type of trajectory I'm hoping to build.
I'd love to hear any advice you have for someone early in their [industry] career. Would you be open to a brief 15-minute call?
I promise to be respectful of your time—just hoping to learn from someone who's been where I'm trying to go. Go [mascot]!
Best,
[Your name]
Class of [year]
What to Say on the Alumni Call
They said yes to the call! Now what? Here's a 15-minute conversation framework:
The 15-Minute Alumni Call Structure
Minutes 1-2: Build Rapport
Minutes 3-8: Ask Specific Questions
Prepare 3-4 specific questions. Examples:
Minutes 9-13: Listen and Dig Deeper
Minutes 14-15: Close with Gratitude and Next Steps
5 Alumni Networking Mistakes to Avoid
❌ Mistake 1: Only Reaching Out When You Need Something
Why it fails: Feels transactional. "I haven't talked to you in 5 years but can you get me a job?"
Better approach: Build alumni relationships proactively. Comment on their posts, congratulate them on wins, engage before you have an ask.
❌ Mistake 2: Not Respecting Seniority Differences
Why it fails: A C-level exec doesn't have time for a 45-minute "pick your brain" session with a recent grad.
Better approach: More senior = shorter ask. Offer to send questions via email instead of requesting a call.
❌ Mistake 3: Vague, Generic Messages
Why it fails: "Fellow [School] alum—let's connect!" doesn't give them a reason to respond.
Better approach: Be specific. Reference their career path, company, or recent post. Show you've done your homework.
❌ Mistake 4: Not Following Up After the Call
Why it fails: No thank-you, no update, no nurturing = wasted connection.
Better approach: Thank them within 24 hours. Update them on progress. Stay in touch occasionally.
❌ Mistake 5: Asking for a Job Directly
Why it fails: "Can you get me a job at [Company]?" puts them in an awkward position.
Better approach: Ask for information, advice, and referrals—not jobs. Let opportunities emerge naturally from the relationship.
Leveraging Alumni LinkedIn Groups
Most schools have official or unofficial alumni groups on LinkedIn. These are goldmines for:
How to find your alumni group: Search "[School Name] Alumni" in LinkedIn Groups or check your school's official LinkedIn page for group links.
Beyond Undergrad: Other Alumni Networks
Don't limit yourself to undergraduate alma maters. These networks work too:
Each creates a shared experience you can leverage for networking.
How ANDI Helps Organize Alumni Networking
Managing alumni connections across multiple years, industries, and companies requires organization:
Your alumni network is too valuable to manage haphazardly. ANDI ensures you never lose track of these high-value relationships. Learn more about organizing LinkedIn relationships strategically.
Your Built-In Career Accelerator
Jessica's linkedin alumni networking strategy transformed her job search. Those three informational interviews led to two offers. She accepted one—and a year later, she was helping other Northwestern alums navigate their own career transitions.
Your alumni network isn't a favor you're asking. It's a reciprocal system where everyone benefits from helping each other rise. The person who helps you today might need your help five years from now. That's how alumni networks work—they compound over time.
You paid for that education. The diploma was just part of the value. The network is the gift that keeps giving—if you actually use it.
Next step: Track and nurture your alumni network — Try ANDI Free to organize every valuable connection.